Resources

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    • COVID-19 Marketing Communication Checklist

      Knowing when to communicate is challenging in any crisis, but the COVID-19 pandemic presents its own unique set of challenges. Most importantly, any communication must be sensitive and show empathy. Use this checklist to determine whether it's appropriate to promote your products or services at this time.

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    • Communication Material Checklist

      When communicating in a crisis, your materials must resonate with your stakeholders. Review each piece of communication (staff briefings, press statements, customer updates etc.) against our checklist to ensure it is fit for purpose before issuing it.

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    • Crisis communication planning

      Communication is an essential part of any crisis response. To ensure you get it right, follow these guidelines to create a robust communications plan.

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    • Infographic – 10 steps to protect your reputation from a cyber incident

      A ten point checklist to help organisations communicate effectively in the event of a cyber incident

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    • Crisis management – How to secure executive engagement

      Eight strategies to focus leadership attention on crisis management planning, training and exercising.

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    • Crisis communication: the golden hour

      Insignia’s crisis communication checklist to help you do and say the right thing under pressure when a crisis breaks

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    • Will your crisis management plan work under pressure?

      Practical advice from Insignia on how to develop a crisis management plan which guides you through the intense pressure of a crisis.

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    • Seven Rules for Reputation Protection

      Crisis management lessons from a 30 year career in the frontline of crisis communication.

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    • How to work effectively with the police in a crisis

      An insider’s guide to how the police plan and execute their communication response to a major incident.

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    • The Impact of 'Toxic Leadership' on Crisis Management

      Why toxic leadership increases the likelihood of crisis striking, and how it damages crisis response

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    • Cyber crime communication: planning a successful response

      Practical advice for cyber crisis planning and training to ensure you do and say the right things in the event of a data breach.

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    • Crisis management: creating a crisis resistant culture

      Insignia’s report reveals the values, attitudes and behaviours which create a crisis prone culture, how to prevent and address them.

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    • How to Run Effective Crisis Simulations for Reputational Resilience

      Guidelines to plan and run successful crisis simulations so that crisis management teams do and say the right thing under pressure in a crisis.

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    • Crisis management, the acid test of leadership

      When a crisis breaks, reputations are preserved or destroyed as a result of what people do and say under intense pressure. On the worst day of their lives, leaders must rise to this challenge, or risk losing everything. Our report reveals ten principles for leadership which underpin successful crisis management.

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    • Swine flu communication: lessons for all risk communicators

      Insignia commissioned a report into swine flu communication to identify the factors which define a successful risk communicator. The findings have relevance for all areas of risk communication from the erection of a mobile phone mast to a food safety scare.

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    • Braving the social media crisis

      The advent of social media changed the rules of reputation and crisis management overnight. The power of online media means that today’s crises emerge at lightning speed, and spread further and faster than ever before.

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    • The impact of social media on reputation management – a perspective from London Midland

      Social media has changed the face of reputation management with ramifications for a range of stakeholders. In this white paper, we examine its impact on train operating company London Midland as it seeks to pro-actively manage its reputation and protect it in the face of challenging issues and crises.

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    • The Impact of Social Media on Reputation Management – navigating a new legal and communication lands

      Social media has presented lawyers and communicators with new challenges as they seek to protect reputation in a social age. With insights from lawyer Magnus Boyd and Insignia’s Jonathan Hemus, this report looks at the new landscape and its implications for reputation management.

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    • INFOGRAPHIC: The Impact of Social Media on Breaking News

      How social media has changed the way journalists break news and implications for crisis management.

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    • Crisis management leadership and teamwork: a military perspective

      Featuring the unique insights of former British Army officer, Mark Wenham, this report reveals how military approaches to training, strategy, tactics and leadership can be applied to corporate crisis management.

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    • The Impact of Social Media on Reputation Management – A Media Perspective

      Featuring the views of a panel of thirty journalists from around the world, this report looks at how social media has changed the way that news breaks, and the implications for crisis management planning.

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    • Caring for People Under Challenging Circumstances: Key Principles

      In a crisis, caring for people (employees, customers, families) is a top priority for any business; fail to do so and you risk inflicting secondary trauma (and your crisis management challenge becomes much harder). This checklist provides guidelines to plan and implement a successful response.

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    • WEBINAR - Seven rules for reputation

      Seven rules for reputation – Guy Esnouf’s seven crisis communication principles based on decades of frontline crisis experience with Microsoft, Glaxo and npower

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    • WEBINAR - The Impact of 'Toxic Leadership' on Crisis Management

      An analysis of the characteristics of toxic leadership and what it means for crisis management

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    • WEBINAR - Cyber Crime Communication: Planning A Successful Response

      The cyber crisis planning and training steps organisations should take to prepare for cyber attack.

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    • WEBINAR - Crisis Management: Creating A Crisis Resistant Culture

      The characteristics of a crisis prone culture and practical steps to avoid them.

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    • Crisis management, the acid test of leadership

      The ten principles crisis leaders must apply if they are to emerge from a crisis with their reputation intact.

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    • WEBINAR - Caring for People Under Challenging Circumstances: Key Principles

      Insight and practical guidance on how to communicate and care for people following a traumatic event.

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    • Stakeholder mapping

      The essential first step in effective communication and reputation management lies in understanding the perspective of your stakeholders. Our presentation explores stakeholder mapping, a tool to help you achieve your communication objectives.

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    • Managing a social media crisis

      Social media brings both great opportunities and significant risks for reputation management. This presentation focuses on steps organisations can take to prepare for a social media crisis and use online channels to successfully protect its reputation.

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    • Protecting your reputation in an online age

      With 1 billion users on Facebook and 72 million active Twitter accounts, social media has given consumers worldwide a powerful communication tool. To enable companies to successfully handle any social media crises, we use a social media crisis simulation -interactive means to teach your team how to handle a social media backlash in real time. Download our presentation to learn more and make sure your reputation stays protected.

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    • The Impact of Social Media on Reputation Management – navigating a new legal and communication lands

      Social media has presented lawyers and communicators with new challenges as they seek to protect reputation in a social age. This presentation accompanied our recent webinar on the subject, with Insignia’s Jonathan Hemus and Magnus Boyd, legal director at Hill Dickinson.

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    • WEBINAR - The Impact of Social Media on Reputation Management

      This webinar considers the impact of social media on breaking news, featuring research data, the views of Good Morning Britain’s Richard Gaisford and national print journalist Ann Bird.

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    • WEBINAR - Leadership and Teamwork in Crisis Management - A Military Perspective

      An alternative perspective on crisis management from former British Army officer, Mark Wenham, with insight from Insignia’s Jonathan Hemus on how military strategy can be applied to corporate crisis management.

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    • Perceptions of High Profile Crises

      PR Week Crisis Communications Conference - Insignia research results showing perceptions of how organisations managed high profile crises over the last twelve months.

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    • Key Principles for an Effective Crisis Simulation Exercise

      Insignia's guide to developing and delivering these complex exercises.

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    • Ten crises, ten Insignia insights to help protect your reputation

      Crises struck ten large organisations over the last year: some delivered a pitch perfect response to leave their reputation intact, others stumbled and suffered damage as a result.

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    • Are you ISO 22361 ready?

      Are you ISO 22361 ready? Insignia can benchmark your performance against critical principles, frameworks and processes set out in ISO 22361.

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    • Crisis management traps and how to avoid them

      Crisis management traps and how to avoid them

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    • Three-hour workshop to prepare a robust and effective coronavirus communication plan

      Three-hour workshop to prepare a robust and effective coronavirus communication plan

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    Winner of Consultancy of the Year at CIR Business Continuity Awards 2023

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    Finalists for Specialist Consultancy of the Year at CIR Business Continuity Awards 2020 & 2023

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    Finalists in 2023 Great British Entrepreneur Awards: Service Industries category

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    Winner Specialist Business Book of the Year 2021 at The Business Book Awards (Crisis Proof)

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    Finalists in the Lloyds Bank British Business Excellence Awards 2021: Purpose Before Profit category

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    Finalists in the Business Champion Awards 2021: Champions in a Crisis category

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    Finalists for Business Advisor of the Year at the 2021 Growing Business Awards

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    Shortlisted for BCI Europe Awards 2023: Continuity and Resilience Consultant category

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